The Product Launch Challenge
You did your product research. Found a supplier, ordered the sample, ordered the first batch of inventory. Took care of the listing copy and product images. Finally your shipment arrives in the Amazon warehouse and is ready to sell. But it doesn’t. No reviews – no ranking – no sales.
About Ranking On Amazon
Why is ranking so important?
Ranking is how we benefit from Amazon’s enormous amount of traffic. As soon as we rank on page one for a relevant search term with a decent amount of traffic, we start making sales without paying for advertising (PPC or external traffic). And that’s when we make money. In short: no ranking – no profit.